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Assembled around evolving every individual that is playing with the academy. Our key ambition is to produce a confident, inspiring and pleasurable learning environment which delivers the individual with the independence to express and progress their natural capability. We analyse the player’s performance against Ajax tips model and Dutch total way of play, TECHNIQUE, INSIGHT, PERSONALITY, SPEED. 


It will be our continuous mission to deliver a player-centred coaching environment to help yield technical, dynamic, intelligent, and good decision-making players.  
We will create individuals who hold the correct values and characteristics outlined by the Academy. We will repeatedly be ‘LOOKING TO PRODUCE FOOTBALLERS TO ‘PLAY THE TOTAL 14 WAY’. 
Our vision is created so the process through all the development stages are smooth and directed towards learning and enhancing skill sets required in a modern society.  
Using a player-centred comprehensive approach to coaching, we will empower our players to play a technical and exciting way, whilst remaining humble, respectful, and holding core “team and individual values” for the benefit of their own futures. 
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